Holmes Report Blog

The Holmes Report blog focuses on news and issues of interest to public relations professionals. Our main site can be found at www.holmesreport.com.

Tuesday, June 20, 2006

FT on PR Measurement: The FT takes a look at public relations measurement. The article raises questions that will be familiar to practitioners, and it doesn’t offer any new answers. It’s interesting because it’s so hard to imagine a U.S. newspaper providing serious (as opposed to snide) coverage of the same issue.


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