Holmes Report Blog

The Holmes Report blog focuses on news and issues of interest to public relations professionals. Our main site can be found at www.holmesreport.com.

Tuesday, February 07, 2006

Organic Reporting: I do believe Leslie Gaines-Ross might have hit on something with her idea that social and environmental reports should be “living” things, written by employees and open to comment by friends and foes of the company. To a certain extent, that seems to me what McDonald’s is doing with its “Open for Discussion” blog.

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