Robert Scoble: PR Man of the Year?: Neophyte blogger Tony Calandro (of Fleishman-Hillard in St. Louis) drew my attention to this post at Blog Business Summit suggesting that Robert Scoble has more reach and influence than any of the country's top public relations firms.

Actually, that's not quite what BBS is saying. But Scoble (if you don't know who he is, Google him, because he's a role model for any corporate blogger) is mentioned on more Google pages than any PR firm (almost twice as many as Burson-Marsteller, which tops the PR agency rankings); has 13,900 inbound links (compared to 899 for B-M, which again is number one); and is ranked 7,136th in site traffic by Alexa (Edelman is the top ranked PR firm, at 107,735th).

Says BBS: "The goal here is not to imply that the PR firms aren’t incredibly sharp at leveraging TV, radio, print, and other traditional media. These guys are consummate pros in those arenas. My goal is simply to nudge them into considering a shift in their Web strategies a bit more toward the blogosphere."