Fox Flacks Flame Foes: An amusing AP article suggests that Fox News takes the same hardball approach to public relations as it takes to anyone who opposes its pet administration. Author David Bauder chronicles all the critics of Fox who have been “wished well” by the network’s PR pros over the years, something it likens to “a kiss from a Mafia don.”
Says Fox PR chief Brain Lewis: “Has there ever been a more disingenuous phrase in the corporate handbook, or the PR handbook, than ‘we wish him well’? ‘Earnings have fallen in the last eight quarters and we wish Joe well as he leaves the company to pursue other interests.’ We know what they mean, so we just thought we’d have some fun and point out the hypocrisy of the term.”
Says Fox PR chief Brain Lewis: “Has there ever been a more disingenuous phrase in the corporate handbook, or the PR handbook, than ‘we wish him well’? ‘Earnings have fallen in the last eight quarters and we wish Joe well as he leaves the company to pursue other interests.’ We know what they mean, so we just thought we’d have some fun and point out the hypocrisy of the term.”
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